Adding A Salesperson Does Not Necessarily Add Sales

In this podcast, James speaks with fractional CRO, Kyle Mealy about how to do it right, whether you’re hiring your first sales person or growing a successful team. Giving that new hire a laptop, a comp-plan, and saying "Go get 'em tiger" is a recipe for burning cash and time. It takes 12-18 months to turn a new hire into a top producer. And if you are doing it right you can be successful more than 90% of the time. Save yourself the lost salary, headaches, and setbacks. Give them deeper insights into the problems you solve, the buyers you engage, and the metrics that matter. Also, teach them higher order sales skills beyond "BANT". After you listen, let us know what you think and check out this accompanying article that exposes the global shortage of skilled salespeople.